Imagine delivering healthcare experiences where every patient is at the center of their health journey, empowered with information and involved in decision-making. Picture a world where your doctors have all the data they need to deliver exceptional care, seamlessly collaborating across departments. Your care management processes are automated, and your health teams have a single view of patients, members, and partners to deliver value-based care throughout the patient journey.

If this is the future you envision for transforming how you connect with patients, attract new ones, and deliver exceptional care, Salesforce Health Cloud is the foundation to get you there. The Healthcare Cloud Computing Market is projected to reach $131.8 billion by 2031, growing at a CAGR of 18.4% from 2024 to 2031. Salesforce is one of the leading players in transforming Healthcare, Meditech, and Life Sciences with Cloud and AI.

Jade Global, as a certified Salesforce Partner, ensures seamless implementation, integration, and maximization of Salesforce Health Cloud's potential for your organization.

New Trends and Challenges in Patient Care: By the Numbers

Today's patients have different expectations. They want convenient communication channels, access to their medical records, and the ability to participate in their care. Salesforce Health Cloud is designed to meet these evolving needs, addressing trends like:

  • Patients are demanding more control over their health information. However, a surprising 28% of patients still keep medical records in physical locations. Health Cloud can help bridge the gap.
  • Patients want to connect with their doctors through web portals, chat, and video. Only 13% of patients use online portals for appointments, highlighting a huge opportunity.
  • AI has the potential to revolutionize healthcare, with a majority of millennials (59%) excited about its potential to improve care. However, concerns exist, with only 28% of baby boomers interested in a digital assistant for health habits.
  • 70% of baby boomers interested in AI in healthcare believe it can free up doctor time for more patient interaction.
  • Nearly 72% of Americans say it's important that their health insurance provider uses modern communication tools such as a web portal, live chat/instant message, and two-way video.

Salesforce Health Cloud: The Trusted Platform for Connected Care

The healthcare industry is facing a multitude of challenges: rising costs, a growing demand for transparency, and the need to improve patient outcomes. To address these challenges, healthcare organizations need continuous innovation, data-driven insights, and a new way of working. Salesforce Health Cloud is the solution.

Built on the world's #1 AI CRM, Salesforce Health Cloud is more than just software. It's a secure, connected platform that brings clinical and non-clinical data together, providing actionable insights to transform healthcare delivery.

Salesforce Health Cloud, with its cloud-based foundation, empowers you to:

  • Focus on Patients: Put patients at the center of their healthcare journey, creating a more personalized experience (as many as 72% of patients want communication through web, chat, and video).
  • Make Data-Driven Decisions: Turn data into actionable insights with Health Cloud's powerful dashboards. Did you know a recent study showed a whopping 20-25% of US healthcare spending is wasted due to lack of a shared electronic medical platform? Health Cloud can help bridge that gap.
  • Boost Collaboration: AI-Powered tools can enhance the overall patient experience by providing more convenient and efficient services. This includes features like appointment scheduling, virtual waiting rooms, and personalized care plans which contribute to improved patient engagement and satisfaction.
  • Simplify Care Management: Streamline workflows and keep patients engaged on the path to wellness. While 60% of patients currently rely on their doctors to track records, Health Cloud can empower patients to take ownership of their health information.
  • Increase Patient Engagement: Empower patients to take an active role in managing their health, as seen with 83% of patients willing to share feedback about their patient experience!

Deliver Value-based Care Across Four Touchpoints

Salesforce Health Cloud isn't just a platform, it's a complete patient care success system. Here's how it empowers you at every touchpoint:

Acquisition - Attract New Patients the Modern Way Forget outdated outreach methods. Salesforce Health Cloud helps you target ideal patients with laser focus. Leverage digital marketing campaigns, build strong referral networks through physician partnerships, and even explore traditional advertising – all in one place.

Service - Make a Lasting First Impression Your contact center is the frontline of your patient experience. Empower your team to confidently address every inquiry with personalized support. Salesforce Health Cloud equips them with the tools to answer questions, schedule appointments, and leave a positive impression that keeps patients coming back.

Care Management - Orchestrate Seamless Care Journeys As patients require more complex care plans, collaboration is key. Salesforce Health Cloud provides care coordinators with a complete view of each patient's medical history. This fosters seamless collaboration across the entire care team, ensuring patients and families are informed, engaged, and empowered throughout the care journey.

Engagement - Proactive Engagement Leads to Better Outcomes Studies show that engaged patients experience lower healthcare costs and better overall health. Salesforce Health Cloud empowers you to meet these evolving expectations. Provide patients with the tools they need to manage their health outside the doctor's office. From appointment reminders to medication adherence support, Health Cloud offers multi-channel engagement through text, email, and mobile apps, keeping patients informed and on track for success.

Salesforce Health Cloud: One Solution for Providers and Payers

Salesforce Health Cloud empowers healthcare providers, payers, and patients in transformative ways:


Attract more patients with personalized journeys: Lay the foundation for lasting patient relationships by offering personalized, 1-to-1 experiences at every touchpoint, from acquisition to care coordination and ongoing engagement.

Deliver better care with a unified patient view: Enable your healthcare teams to collaborate seamlessly from a single point of engagement for all patient data. Data Cloud integrates data from multiple sources, such as Electronic Health Records (EHR), wearable devices, appointment histories, and patient feedback. This enables healthcare providers to see a unified and detailed profile of each patient, improving personalized care and treatment planning.


Win member trust with personalized engagement: Deepen member relationships with a connected experience from sales and enrollment to administrative and clinical support. Anticipate member needs with intelligent insights to deliver proactive care.

Streamline the sales experience: Connect employer groups, brokers, and sales teams on a single, intelligent platform. Enhance sales insights, shorten cycle times, and accelerate quoting with less administration and paperwork.

Jade Global: Your Trusted Salesforce Health Cloud Partner

At Jade Global, we are passionate about helping healthcare organizations build connected and future-ready healthcare systems. We are a Salesforce Summit-level Partner with ten years of experience and deep expertise in the Health Cloud. We have a robust team of 250+ Salesforce Consultants, who have delivered 400+ CRM projects with a CSAT rating of 97%+.

At Jade Global leveraging Salesforce Health Cloud, we can help you:

  • Break down data silos: Unify your patient data to create a seamless care experience.
  • Implement a value-based care model: Move away from fragmented care and deliver better outcomes.
  • Build a compliant, scalable healthcare system: Ensure your system meets all regulatory requirements.

From implementation and integration to customization and managed services, our offerings will help you string together the missing pieces in your patient care lifecycle and transition from fragmented care to value-based care.

To know more, check out our Salesforce Health Cloud Services.

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About the Author


Mitali Sharma

Associate Manager-Content Strategist at Jade Global

Mitali Sharma, an Associate Manager-Content Strategist at Jade Global, has been a technology writer for the last ten years. She writes about technologies like Cloud Computing, Robotic Process Automation, Enterprise Applications, digital transformation, etc.

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