Payal Mathur

Associate Vice President and Head of Marketing

Payal Mathur leads the marketing strategy for Jade Global. She drives demand generation, corporate branding, and scalable go-to-market programs supporting enterprise technology and services growth. She joined Jade Global in March 2022.

With 17 years of experience in B2B technology and IT services marketing, Payal specializes in corporate strategy, digital and demand-led marketing, marketing communications, brand building, and integrated campaigns. She is known for building and managing high-performance marketing teams and aligning marketing closely with business outcomes for B2B tech enterprises. Prior to Jade she served as Digital Marketing Head at Cherry Road Technologies and held key roles at Avalara, Shop Socially, Faichi Solutions, and The Times of India, spanning SaaS, enterprise software, and services-led organizations.

Payal is an alumna of Columbia Business School with a specialization in corporate strategy. She holds an MBA from the University of Pune and a Bachelor of Commerce from Shri Ram College of Commerce (SRCC), Delhi University. Outside work, she is a travel enthusiast and an active LinkedIn blogger sharing perspectives on B2B marketing and the evolving tech-services landscape.